SIMPeF Committee
Dr. Kim Bo Kyung, Director
Dr. Kim Bo Kyung, Director
Dr. Kim Bo Kyung, Director
Dr. Nicholas Ong
Dr. Kim Bo Kyung, Director
Dr. Kim Bo Kyung, Director
Hayoung Lee
Dr. Kim Bo Kyung, Director
Samuel Pang En
Samuel Pang En
Dr. Kim Bo Kyung, Director
Samuel Pang En
SIMPEeF Advisory Committee
Celine Goh
General Manager,
Steinway Gallery Singapore, Steinway Boutique Manila and Pianoland
Celine Goh is the General Manager for Steinway & Sons business under C. Melchers Group, where she spearheads the luxury piano brand’s business development, operations, branding and marketing efforts.
Since she was appointed in 2011, Celine has been instrumental in the growth of Steinway & Sons’ presence in Singapore. Over the past ten years, Celine has nurtured and expanded the luxury piano brand’s business while continuing to push the boundaries of Steinway’s legacy. Under her dynamic leadership and strong business acumen, she was able to extend the brand’s presence to new territories in the Philippines and Brunei.
She has been consistently recognised at the Steinway Asia Pacific Business Excellence Awards over the years.